With over 20 years of helping law firm's become more successful online, our team have amassed a whole range of knowledge on how to get the most out of digital marketing for law firms. Read their top tips and tricks, expertise and upcoming trends your firm should know about in our blog.
I caught up with an old business associate just before Christmas, and he has an interesting story to tell. Roger McKerlie runs his own ESG consultancy, Xeed ESG , focusing on a new economic and environmental future for businesses in the £10m to...
I’d like to share an exciting opportunity for your law firm to learn how to do better marketing and business development in 2024. The Law Firm Marketing Club (LFMC) is excited to announce the launch of its annual Professional Services Marketing...
2023 was a year of challenges. Rising interest rates and the cost-of-living crisis continue to impact every sector, including legal. Coupled with a global talent shortage and the climate emergency driving widespread and rapid environmental improvements in...
The digital landscape is constantly changing, and that means law firms need to embrace technology and software on offer. 2023 saw an introduction to AI, the switch from Universal Analytics to Google Analytics 4 (GA4), an increase in video content to...
The world of social media has been tumultuous in 2023. From Elon Musk taking over X (formerly Twitter), to the massive expansion of AI use, to the scrutiny that social media giants have come under to keep their platforms safe. Social media is fast-paced,...
As 2024 fast approaches, we look ahead to the trends, methods, and challenges digital PR practitioners should stay on top of for best practice. Due to the ever-evolving nature of the sector, those working within digital PR need to be staying on top of...
In 2024, the world of content consumption promises even greater shifts than we have seen in 2023. For law firms, staying ahead of these developments is paramount to remaining relevant and standing out from the competition. Luckily, we are always looking for...
Implementing a CRM system for your law firm is a challenge, but it is also an essential element of successful marketing strategies and law firm growth in a number of scenarios. CRM Headache Solver, Simon McNidder from Promptr CRM shares some typical...
Today I did something that half my colleagues didn’t approve of. I dropped the C-bomb at work. Christmas. No, before you ask, it is absolutely not too early to start thinking about it in the marketing world. The essence of a successful marketing...
What are clients seeking from law firms? While we may speculate, how frequently do we have the chance to engage directly with clients and receive authentic feedback about needs and expectations? The Law Firm Marketing Club (LFMC) recently...