Social media really has revolutionised the way we connect, share information, and build relationships. And it gives an excellent opportunity for law firms to reach their clients. By leveraging social media platforms effectively, law firms can not only...
This week, I was asked: “Should I accept requests on LinkedIn from anyone?” The answer, of course, depends entirely on your objectives. A better question might have been: “Will accepting this person’s request on LinkedIn and...
Pay-per-click (PPC) or ‘paid’ advertising has become an essential component of digital marketing strategies for law firms. It can allow your law firms to display ads at the top of search engine results pages (SERPs) depending on factors such as...
Why should law firms join the Law Firm Marketing Club? You may recall that in June 2023, Conscious Solutions acquired the Law Firm Marketing Club (LFMC) . I’m Sophia, the Community Manager, and I’m learning from and working alongside founder...
It’s hopefully not a surprise to you that social media can be a great tool for law firms. According to a recent study , social media is now a top sales channel for a quarter of UK small businesses. And what’s to say your law firm can’t be...
Having a strong online presence is crucial for any business, and law firms are no exception. One effective way to enhance your online presence is by creating and maintaining a blog on your law firm's website. A law firm blog not only showcases your...
It seems the whole legal sector is struggling to attract high-quality talent, so it is crucial for your law firm to find effective ways to stand out from the crowd, and online marketing is one of these ways. A compelling careers page can play a significant...
Google Search Generative Experience (SGE) refers to the use of artificial intelligence and machine learning algorithms in Google Search to generate relevant, engaging, and contextualised content. This experience allows users to interact with a conversational...
As a law firm, marketing is crucial for attracting new clients and growing your business. Digital marketing for law firms offers many opportunities to reach your target audience and generate new leads. Digital marketing encompasses various strategies and...
Having a professional website is no longer an option but a necessity. A well-designed law firm website showcases your expertise, builds trust with potential clients, and sets you apart from your competitors. It is often the first point of contact for...
We may be a little biased considering our 'bread and butter' is law firm websites, but our answer is a resounding “Yes”! There are many reasons that your law firm needs an up-to-date website, which we discuss later in this blog post....
A law firm website serves as a digital representation of your firm and plays a crucial role in attracting and engaging potential clients. The benefits of a successful website include increased traffic and engagement, improved user experience, showcasing your...