I was talking with a client today and we were discussing the comparitive return on investment (ROI) of their Yellow Pages/Yell spend and their Google PPC campaigns. Here are the headline numbers :- Total Spend No. Click Thrus ...
I have just spoken to a Client who is a Sole Practitioner. Last year for his DX renewal he negotiated a 50% reduction in his subs. (Sounds good doesn't it). For his renewal for this year they have (of course) doubled it from last year i.e. taken it...
Now we have all seen (or should have seen) and harnessed the power of Google Adwords marketing and use it as one of the most effective ways of implementing Search Engine Marketing (SEM) to drive traffic to your website. Hopefully you have also seen an...
Are these the next "big thing" in legal services? Sites such as :- http://www.comparelegalsolutions.com http://www.lawyerscompare.com these are the two new kids of the block that I'm away of, and these two have been around a...
There's a great discussion going on over on LinkedIn about whether the Law Society are going to ban referral fees (again). Go take a look and participate, there are some great comments from practitioners and consultants. Here's a repost of my...
Saw a great Tweet just now about a conference call being run by Martindale Hubbell Connected on how lawyers in the UK are using Twitter. Full details on Adrian Dayton's blog . Credit to Brian Inkster ( http://twitter.com/BrianInkster ) for the...
Are you into chickens? Like to go and collect the eggs for your breakfast? Well, it's not my cup-of-tea being an out and out townie with only a backyard for a garden, but some people love them...chickens I mean. Turns out that one of my Account...
So, how is your day going? Lack of staff? A number of our clients used the Staff Extranet module that they have on their website in anger for the first time today. Really easy way to keep staff up to date with the travel problems in your...