I was more than a little pleased with myself today. Before Christmas I just madly went and spent £450 on a brandable Flash Christmas game from Big Bang Creative.
And boy, did it work, whoever said the legal sector are stuffy, take a look at the graph below. We usually get just less than 100 visits per day and the peak at the top of the graph is just on 400. So, the week of 12-Dec we had 532 visits, the week of the 19-Dec we had 1,185 visits, a more than 100% increase.
Not only that but I got emails complaining how addictive it was, emails asking how the hell the leader on the leaderboard had got over 10,000 points etc etc. Just a great, inexpensive pre-Christmas marketing campaign.