Presentation from Law Firm Services seminar (Leeds)

David Gilroy
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I had a great time yesterday at the Law Firm Services seminar at Brighouse, Leeds and a number of people were kind enough to ask for a copy of the presentation I gave.  So here it is.

Rules of Social Media for Law Firms

David Gilroy
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Rule No.1 : No social media after a drink No, if you've had one, small, glass of wine, then maybe this rule doesn't apply. But anything more than that and this rule definitely applies!  Nuff said. Rule No.2 : If you would not say it in person,...

Google Penguin Update

David Gilroy
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When Search Engine Optimisers hear about penguins and pandas, it's unlikely they'll envisage recent trips to the zoo. In fact, the very idea of penguins and pandas may well result in a few sleepless nights. Confused? Naturally we're talking...

Sample connection text for LinkedIn

David Gilroy
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One of the principles we teach in our social media training (opens a PDF) is that of only connecting with people who have either spoken to or met.  It's fine to connect "through" someone else using the "Get introduced through a...

Fast Drawn Cartoons for Law Firms

Chris Pearce
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When it comes to getting people to visit our clients' sites, we've got it covered. Eye catching and professional design combined with interesting content is a great combo. Sure, this will bring people back to your site time and again, but when it...

The only people I connect with on LinkedIn are those with whom I have met or spoken

Chris Pearce
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My usual rule is that I do not connect with people on LinkedIn with whom I have never met or spoken. I recently changed that rule to allow me to connect with employees at client companies.  It just seemed a bit weird saying "no" to someone...