Helping JD Spicer Zeb Raise Awareness with Digital PR

JD Spicer Zeb is a national practice specialising in criminal law. They have offices in London, Birmingham and Manchester. JD Spicer Zeb has been working with Conscious since 2017, who have assisted with their website and search engine optimisation, which includes digital PR. The team at Conscious specialise in a range of digital PR campaigns, including reactive, data-led, expert commentary, and responding to requests from journalists, and these are the tactics JD Spicer Zeb has used for their firms' PR campaigns.

Services

Digital PR
Website Development
SEO

What are the benefits of digital PR for your firm?

Digital PR campaigns are a great way for us to raise brand awareness and reach an audience we might not be able to usually. We want to be seen as the go to firm for Criminal Defence, and Digital PR is helping us to achieve that.

What are your next steps for PR?

We are looking forward to continuing our work with the PR team at Conscious. We are steadily improving our brand awareness and becoming thought leaders in the industry, and we believe we can build our connections, so we are one of the go-to firms for expert commentary in the industry. In addition, we will continue to implement data-led research and expert commentary so we can be the first to report on specific trends and updates.

Project Successes

Backlinks from reputable publications, including Business Insider and Yahoo News
A continuing increase in website traffic over time
Increased brand awareness
Building relationships with journalists in the field to become the go-to expert

We have also offered expert commentary on a range of topics proving we have the expertise and knowledge to support our clients. The team at Conscious are resourceful, knowledgeable and collaborative, and I know they strive to achieve the best results for our firm.
Umar Zeb, Senior Partner & Lisa Nicol, Managing Partner — JD Spicer Zeb

Describing the team at Conscious

Transparent
"The team at Conscious have taken the time to understand our goals, and give us realistic expectations given the dynamic nature of digital PR. It’s a very new area and we are delighted to be a law firm embarking on this strategy."
Inquisitiveness
"The PR team at Conscious, and Conscious as a whole, are incredibly inquisitive in the work they offer. Joanna and the PR team have continuously thought outside of the box to come up with unique campaign ideas for our firm that fit with the services we provide and the values of the firm. I have no hesitation in using Conscious Solutions again for our digital PR activity."

Who else we work with

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